Marketing-When Do You Advertise For Summer Openings

[Pepperth]

I have a 3-5 year old program, within a private school setting. We are looking to pick up as many kids as possible for the summer, and it would be nice to have a feel for it so we can staff it appropriately. School gets out the second week of June. When do you start advertising "summer day camp" type programs? My gut says soon, but I'm not sure if its too early.

[DaveA]

I don't think it's too early. A lot of parents will be starting to think about what to do for the summer.

[TooManyKitties]

It’s absolutely not too early. People/groups around here are advertising their summer camps already. I offered one last year and have been thinking about how I need to get the word out about it soon.